Several new mobile apps enter the market every day, developed by coders at all levels, using multiple platforms. Developers can now choose from various mobile platforms, including Android, BlackBerry, Windows Mobile, iPhone, Symbian, Qualcomm BREW and Sun J2ME. This is great for developers, both creativity-wise and money-wise.

Choosing the Right Platform for Application Development

The important thing here for the developer is to choose the right kind of mobile platform, analyzing the pluses and minuses of each one before going ahead and creating the app. Here is a how-to on choosing the right mobile platform for developing your mobile application

Think of the audience you intend to target. If you are looking at the non-business market and are targeting the mass market, the iPhone and the Android are the best platform for you. If you are looking to target the business community, who would like constant Internet access and other features on their phones, the RIM BlackBerry platform will be your most sensible choice. Remember, the size of sales is important, but not always the ultimate thing. The end user has to be given priority over everything else. So put your potential consumer’s needs first.

Decide on the technical features you want your app to include. Are you looking to create something simple for basic users? Or is it going to be a complicated app that quietly runs in the background and helps users on the move with their every little task? If it is the latter, you would be better off choosing something like the Palm OS rather than the iOS. If impressive graphics are what you want your app to provide, you could look at Maemo instead of, say, Windows Mobile. Understanding what technical features each mobile platform provides can help with much of your workload while developing your app.

The financial aspect is the other important thing. Though developers stand to make a lot more profits these days, you should understand that each mobile platform offers different income opportunities. If you are looking for good money flowing in regularly, target the mass market with a large audience for your product. But also know that higher priced products may also work out good, if they are targeting the high-end niche business user, who will not flinch to buy more expensive apps, if they are useful enough to him/her

 

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